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KOHEA “The collective effort to attract MIHAS buyers”
Writer : 관리자 (halal@world-expo.co.kr)   Date : 17.04.13   Hit : 2768

KOHEA “The collective effort to attract MIHAS buyers?”

 

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KOHEA mentioned about participation in the 14thMalaysia International Halal Showcase2017.  They made up the Korean pavilion and actively promoted domestic halal products. ?MIHAS, organized by Malaysia External Trade Development Corporation (MATRADE), is the world’s largest halal exhibition. ?This year is its 14th edition since 2004. ?580 companies ??with 33 countries, including major Muslim countries around the world and non-Muslim such as Korea, Japan, and Thailand, participated in MIHAS.  ?A total of 620 booths fiercely ??competed in marketing here.

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?Asean nations with China, Turkey and Japan, etc. participated in this event. ?The European region was represented by Belgium, Spain, Italy, United Kingdom, Austria and Finland. ?Through a part of the participation fee of KOHEA with local marketing support, six companies that made up the Korea pavilion participated in this event.

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?Byoung-yong Lim, the secretary general of KOHEA said, “Booths of KOHEA and Korea Institute of Halal Industry (KIHI), which participated together with domestic SMEs to attract overseas halal market buyers, ??received a great attention from exhibitors, buyers, and visitors as well as organizers.”

 

?KOHEA actively promoted the Halal Trade Expo Korea 2017 which it will host at COEX on August this year. ??On August 17th to 19th this year at COEX in Seoul, KOHEA will also organize the 3rd Halal Trade Expo Korea 2017 with Korea Institute of Halal Industry (Sup. Jang-geon) and World Expo Co., Ltd. (Pres. David Yoo).

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?In December 2016, KOHEA gathered with 150 ??SMEs which hope to export to Muslim regions and completed promoters’ conferences. By the end of this year, it aims to admit ?more ??than 200 companies into the association, and it is reported that, in April, it has launched the approval process of the Ministry of Agriculture, Food and Rural Affairs for its ?official inauguration. ?


?Membership information and specific business contents of the Korea Halal Export Association can be found on the web-site (www.kohea.org), and the inquiry for membership is ?available through the Association Secretariat (02-551-6636).?


?Link->(??번역?)http://m.lovesbeauty.co.kr/news/articleView.html?idxno=35491


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